Meet The Founder.

Luci Heyes | Founder

Hey I'm Luci, I’m a 23-year-old creative and the face behind The Sole Media. My journey into the digital world started back in 2019 when I launched my own online sneaker store and took charge of its socials. That’s where I discovered my passion for branding, storytelling, and turning followers into loyal customers.

Fast forward six years, and I’ve had the chance to work with some of the biggest names in fashion, beauty, and lifestyle, helping them grow through strategies that go far beyond just getting likes—they spark real engagement, build community, and drive results.

As a massive sneakerhead with a love for fashion and all things pastel, I bring colour, creativity, and a fresh perspective to every project. My style is bold, expressive, and a little bit different—and so is my approach to social media.

Whether you’re launching a new brand or ready to level up your online presence, I’m here to bring your vision to life—with strategy, style, and serious results.

Let’s create something amazing.
Luci x